Pricing

Free with DogMode Payments

Run your bookings and payments through DogMode and the software costs $0. Booking fees replace your subscription, dollar for dollar. You never pay both. Not taking payments with us? $99/month per location ยท $25 solo. 28-day free trial ยท no card required.

Just me
Solo groomers, walkers, sitters & trainers
$0with DogMode Payments
otherwise $25/month
  • โœ“Every card type included
  • โœ“Run your bookings and payments through DogMode and booking fees replace your subscription, dollar for dollar ยท you never pay both
  • โœ“3.95% per booking we drive ยท card processing included
  • โœ“Incident safety reports always free
  • โœ“200 texts/mo included, then $0.20 ยท email & sharing free
Start free
Most popular
A shop
Salons & daycares, one location or many
$0with DogMode Payments
otherwise $99/month per location
  • โœ“Every card type included
  • โœ“Run your bookings and payments through DogMode and booking fees replace your subscription, dollar for dollar ยท you never pay both
  • โœ“3.95% per booking we drive ยท card processing included
  • โœ“Custom integration with your booking system (e.g. Bookly), one-time setup
  • โœ“200 texts/location/mo, then $0.20 ยท email & sharing free
  • โœ“Multi-branch ready
Start free
A chain
Multi-site groups & franchises
Custom
  • โœ“Everything included, unlimited locations
  • โœ“Native bookings & custom integrations at a bespoke rate
  • โœ“Texting + white-glove onboarding
  • โœ“Priority support & a named contact
  • โœ“Data processing agreement on request
Talk to us

Billed monthly. ๐ŸŽ 4 weeks free ยท no card required ยท cancel anytime.

Bookings

The 3.95% booking fee, explained plainly

  • โœ“We keep 3.95% on bookings we drive, card processing included. You keep the rest.
  • โœ“Those fees replace your subscription, dollar for dollar, down to $0. You never pay both.
  • โœ“It is never a surcharge. The owner always pays your price, nothing on top.
  • โœ“One flat rate covers card processing too, with a 50 cent minimum per payment.
Texting

Texting, priced honestly

  • โœ“200 texts per branch each month are included on the shop plan, then $0.20 a text.
  • โœ“Email and link sharing are free and unlimited, always.
  • โœ“We keep every message to one text length, so one nudge is one text.

Running a chain? Pricing is custom for multi-site groups. See chains & multi-branch โ†’

Comparing

How to compare us with anything else you are weighing up

Software for dog businesses is mostly sold in US dollars, in tiers, after a sales call. Here is what to line up so the comparison is fair.

  • โœ“Every number is on this page. There is no demo to sit through before you find out what we charge.
  • โœ“Check the currency. We bill in Australian dollars. If the other price is in US dollars, add today's exchange rate and your card's foreign transaction fee before you put the two side by side.
  • โœ“Check what the tier holds back. Our shop plan is one price per location with every card type in it, so there is no upgrade to unlock the thing you came for.
  • โœ“Check whether the price can reach $0. Ours can: booking fees replace the subscription, dollar for dollar, so a shop transacting through DogMode pays nothing for the software.
  • โœ“Check what grows with you. We charge more only when we book you more: 3.95% on bookings we drive, nothing on the ones you take yourself.
  • โœ“Check the per seat line. We charge nothing per staff member. Your whole team works from one login.
  • โœ“Some platforms in this category sell more modules than we do. If what you need is a long feature checklist, ask us and we will tell you honestly whether we are the right fit.

One location, one month

Shop plan, billed monthly
$99
Booking fees, credited back dollar for dollar
up to โˆ’$99
First 200 texts
Included
Email and link sharing
Free, unlimited
Bookings you take yourself
No fee
Bookings we drive on the card
3.95%
Per staff member
Nothing
Setup fee, contract, cancellation fee
Nothing

That is at most $99 a month in Australian dollars for a single location. Run your bookings and payments through DogMode and the 3.95% booking fees replace the subscription, dollar for dollar: a shop doing about 5 card-booked visits a week pays $0 for the software.

Questions

What this costs, answered plainly

How can the software be free?

Run your bookings and payments through DogMode and our 3.95% booking fees replace your subscription, dollar for dollar, down to $0. You never pay both. For a typical shop that is about 5 card-booked visits a week; a solo covers it with about 6 bookings a month. Nothing to flip and nothing to apply for: the credit appears on your invoice by itself. Texts beyond the included 200 per location still bill at $0.20, and email is always free.

Is there a free plan?

There is a free 28-day trial and we do not ask for a card to start it. After that a shop is $99 a month per location and a solo business is $25 a month, and either drops to $0 when your booking fees cover it. Sharing a card by link or email stays free and unlimited on every plan, so there is always a way to send one without paying to text it.

How much does software for a dog business cost?

Ours is $99 a month per location in Australian dollars, or $0 when your bookings and payments run through DogMode. Solo groomers, walkers and sitters pay $25 a month. Chains are custom. Most of the category is priced in US dollars, so check the currency before you compare.

What will I actually pay in a month?

For one location: at most $99 for the plan, minus your booking fees, floored at $0. The first 200 texts are included, then $0.20 a text; email and link sharing are free. We keep 3.95% of the bookings we drive for you, and nothing on the bookings you take yourself.

Do you charge per staff member?

No. The price is per branch, not per person. Your whole team works from one login on their own phones, so adding a groomer costs nothing.

Is the price in Australian dollars?

Yes. Every price we show is AUD and it is what we charge, so your invoice matches your statement with no exchange rate and no foreign transaction fee in between.

Do I have to book a demo to see the price?

No. Every price is on this page. Start the free trial and send a real card today without speaking to anyone. We are happy to walk you through it if you would rather, but it is never the gate.

Are there setup fees or lock-in contracts?

No setup fee, no contract, no cancellation fee. Change or cancel from settings whenever you like: upgrades start straight away and reductions apply from your next billing date. The one exception is a custom integration into a booking system you already run, which is a one-time build we quote up front.

What happens when the 28 days are up?

Nothing is charged automatically, because we never took a card. Pick a plan to keep going and the cards you already sent stay live. Do nothing and sending simply pauses.

Ready to turn every visit into the next booking?

Start free, send your first card today, and watch the loop do the work.

28-day free trial ยท no card required