Follow-ups that run themselves.
Regulars drift quietly, and nobody tells you. dogmode notices first and sends one friendly nudge at the right moment, in your voice, inside guardrails a person would want.
Follow-ups that fit the shop, at every stage.
Just me
Four follow-ups run themselves today; you reword any message, see a live preview, and see exactly what was sent and when.
A shop
One nudge per customer per fortnight across every automation, polite hours in your shop's own timezone, and silence for anyone who already rebooked.
A chain
Every branch's follow-ups inside the same guardrails, each review ask deep-linked to the right branch, an honest won-back count per branch.
Tried, tested and trusted by 20 dog businesses.
The seven follow-ups.
Four run today at our founding pilot, sending real nudges to real customers. The other three are built and waiting: you flip each one on when it suits you.
Abandoned checkout recovery
Someone starts booking and drifts off. A friendly note brings them back to finish the booking. Live today.
Warm-lead follow-up
An owner who enquired but never booked gets one gentle check-in. Not a drip campaign. Live today.
Appointment reminders
The visit is confirmed on booking and remembered before the day, so no-shows drop. Live today.
Due-back rebooking
When a dog passes its usual interval, the owner gets a nudge to book the next visit. You set the cadence per service. Live today.
Review asks
A well-timed ask after a great visit, deep-linked to the right branch's Google review box. You switch it on.
Win-backs
Dogs you have not seen in a while get a warm we-miss-you before they drift away for good. You switch it on.
Birthday wishes
A little delight on the dog's birthday. Only dogs with a birthday on file get one. You switch it on.
The guardrails come first.
A follow-up that spams your clients costs more than it earns. Every automation runs inside the same hard rules, and none of them can be talked out of it.
Yours to steer.
Your words
Reword any message and see a live preview before it ever sends.
Receipts, not vibes
Every automation shows what it sent and when it last ran. Texts carry real delivered-or-failed receipts.
An honest won-back count
A booking counts as won back only if it lands within 72 hours of the nudge. If we cannot prove it, we do not count it.
Polite hours only.
Sends happen 8am to 8pm in your shop's own timezone. Never at midnight.
One nudge per fortnight.
A hard cap of one automated message per customer every 14 days, across all follow-ups combined.
Already rebooked? Silence.
If the owner already booked, the nudge is skipped. Nobody gets chased for something they did.
Opt-out means out.
One opt-out silences every automation for that owner, everywhere.
Never touches money.
No automation can charge a card or move a dollar. Money only moves when a person acts.
The seven follow-ups.
Four run today at our founding pilot, sending real nudges to real customers. The other three are built and waiting: you flip each one on when it suits you.
- Abandoned checkout recovery: live today
- Warm-lead follow-up: live today
- Appointment reminders: live today
- Due-back rebooking: live today
- Review asks: you switch it on
- Win-backs: you switch it on
- Birthday wishes: you switch it on
Repeat bookings are not an automation.
Looking for repeat bookings, where a regular is booked in every week? That is a booking feature with you in charge, not an automation.
Powering real bookings every day.
40,637
appointments booked
3,166
report cards sent
20,395
dogs on dogmode
Receipts, not vibes.
Every automation shows what it sent and when it last ran. Texts carry real delivered-or-failed receipts.
Frequently asked questions
Which follow-ups run?
Abandoned checkout recovery, Warm-lead follow-up, Appointment reminders, Due-back rebooking, Review asks, Win-backs, Birthday wishes. Four run today at our founding pilot, sending real nudges to real customers. The other three are built and waiting: you flip each one on when it suits you.
Will my customers get spammed?
A hard cap of one automated message per customer every 14 days, across all follow-ups combined.
When do the messages go out?
Sends happen 8am to 8pm in your shop's own timezone. Never at midnight.
What if the owner already rebooked?
If the owner already booked, the nudge is skipped. Nobody gets chased for something they did.
Can an owner opt out?
One opt-out silences every automation for that owner, everywhere.
Can an automation charge a card?
No automation can charge a card or move a dollar. Money only moves when a person acts.
Can I change the wording?
Reword any message and see a live preview before it ever sends.
How do I know what was sent?
Every automation shows what it sent and when it last ran. Texts carry real delivered-or-failed receipts.
What counts as won back?
A booking counts as won back only if it lands within 72 hours of the nudge. If we cannot prove it, we do not count it.
Are repeat bookings an automation?
Looking for repeat bookings, where a regular is booked in every week? That is a booking feature with you in charge, not an automation.
Which ones are live today?
Abandoned checkout recovery, Warm-lead follow-up, Appointment reminders, Due-back rebooking. The others are built and waiting: you flip each one on when it suits you.
Do the texts cost extra?
200 texts a month per location are included, then $0.20 a text. Email is free and unlimited.
Can I switch one off?
Yes. Each follow-up has its own switch, and every automation shows what it sent and when it last ran.
Discover more features.
5 card types, one builder
Purpose-built cards for grooming, daycare, boarding, walk & training, each with the right fields, photos and tone, all from the same simple builder.
Photos & video
Add multiple photos and videos per card: before-and-after for grooming, the day's moments for daycare, the route for a walk.
A sweet note, written for you
A friendly end-of-day note in seconds, with an AI assist or a one-tap local suggestion, never a blank page.
Autosave & drafts
Cards save themselves as you go and wait in a catch-up deck, so a busy day never loses a thing.
Reactions
Owners tap ❤️😍🥰 right on the card and the photos: a little hit of joy that lands straight in your inbox.
Two-way chat
A WhatsApp-style thread on every card. Owners message back with no login; you reply from the inbox, with read receipts.
Send photos & video back
Reply with a snap of their dog any time, not just on the card, to delight owners between visits.
Push notifications
Get a phone push the moment a card is opened, loved, messaged, rebooked, reshared or reviewed: every good signal, individually toggleable.
One-tap rebook
Every card ends with a rebook button. Set the ideal interval per dog and the card nudges the next booking right on time.
Repeat bookings
Your regulars, locked in: weekly daycare days, or a groom every few weeks with the usual groomer, booked ahead in your diary. You switch it on per service, the owner agrees up front, and a series ends in one tap.
Passes & packages
Lead the rebook with a daycare pass or walk package and turn one great visit into a multi-visit purchase.
Dogs due back
A worklist of every dog at or past their recommended interval (Overdue, Due this week, Due soon) with one-tap card, call or text.
Calendar reminders
Owners can drop the next visit straight into their own calendar from the card.
Apple Pay & Google Pay
Owners pay in a single tap from the card or your booking page. No typing card numbers, no clunky forms. A faster checkout means more bookings actually get finished.
Prepaid packages & passes
Sell a block of grooms or daycare days up front. Owners see and use their remaining visits with no login and no password: just their phone number and a quick one-time code.
Book a few things at once
A simple cart lets an owner add grooming, daycare or a specialist visit, and book several dates in one go, right when they're keen.
Fewer no-shows, less admin
Paying up front gently cuts no-shows, and every checkout quietly saves the dog and owner into your profiles. Powered by Stripe.
Direct Google review deep-link
A well-timed prompt opens Google's write-a-review box for the right branch, not just your listing, so reviews actually get written.
Live Google rating
Your real Google score and review count show on the card, resolved automatically per branch.
Reshare loop
Cards are made to be shared. Owners post them to friends and socials, and a new owner discovers you. For free.
Link unfurls beautifully
Shared anywhere, the card's link shows the dog's photo and a branded preview, so it earns the click.
Customisable dashboard
Pick the metrics that matter, over any time range, each with a vs-previous-period trend. Tap any tile to drill into the dogs behind it.
Explore & export
Pivot all activity by dog, owner, service, staff, channel or week, then export to CSV for your own analysis.
One source of truth
Every screen counts activity the same way, so the dashboard, reports and value report always agree.
Per-owner & per-dog drill
Tap from a metric to a dog to their owner (contact, every dog, every card) in two taps.
Dogs & owners
Every dog with their breed, photo, owner contact and full card history: searchable, filterable, always to hand.
Loyalty & visit history
Visits counted automatically, with a head-start for dogs who were regulars before dogmode.
Your list stays yours
Your clients, your data. Export your list any time. No lock-in.
Saved-dog quick start
Start a card from a saved dog and it prefills the name, breed, photo and owner contact.
Logo, colours & themes
Your logo and brand colours on every card, with multiple named themes and a live preview as you build.
Your staff, credited
Add your team with photos; each card shows who groomed, walked or looked after the dog.
Editable message copy
Tailor the SMS and email wording to your voice, with a live branded-email preview.
Quietly powered by dogmode
Owners see your business front and centre, with just a small “powered by dogmode” at the foot.
Text, email or link
Send the card by SMS or email, or copy a link to share anywhere. Email and link sharing are always free and unlimited.
No download for owners
Owners just tap the link. It opens a gorgeous branded page in their browser. No app, no account, no friction.
Branded, photo-led emails
Emails lead with the dog's best photo in your colours, so they get opened.
Usage you can see
A clear monthly view of texts, emails and links sent, with only texts ever carrying a cost.
Inbox & team channel
Every owner conversation in one inbox, plus a private team channel for staff to coordinate and turn a photo into a card.
Multi-branch ready
Run one location or many. Per-branch links, numbers and reviews, all from one account. Solo operators never see branch clutter.
Incident reports
A serious-tone card for when something goes wrong: severity, what happened, the action taken, and an owner acknowledgement.
Trash & retention
Deleted cards go to Trash with restore, on a retention window you control. Nothing's ever lost by accident.
Built for every kind of dog business.
Ready when you are.
Set up in about a minute. Free for 7 days, no card.
dogmode on every phone.
Run your shop from your pocket, and give every customer their dog's own app.
The Dogdoor, for dog owners
Their dog's cards, photos, bookings and chat. No app store: it opens from a text.
dogmode, for your shop
Add it to your home screen on iPhone and Android and it runs like an app.