We only count what we actually brought you.
Plenty of software claims credit for your own hard work. dogmode counts a booking only when it came through a dogmode door: a card, your website checkout, a link, the counter. Your walk-ins stay yours.

Numbers you can stand behind, at every stage.
Just me
What dogmode drove this month next to what it costs you, counted only when a booking came through a dogmode door.

A shop
Every channel split out: the card, your website, your link, the counter, each counted on its own, with the booking funnel and who dropped off.

A chain
Every branch on one Impact report, per branch and in total, with a branded one-pager to send to a partner or your accountant.

Tried, tested and trusted by 20 dog businesses.
What Impact shows.
Plenty of software claims credit for your own hard work. dogmode counts a booking only when it came through a dogmode door: a card, your website checkout, a link, the counter. Your walk-ins stay yours.
Impact and ROI
What dogmode drove this period, next to what it costs you. The maths a shop owner actually wants to see.

Every channel, split out
Card, website, link and counter, each counted on its own, per branch.

The booking funnel
See where customers drop off between opening and paying, with bots and staff excluded from the numbers.

Live presence
See how many people are booking right now, as it happens.

A one-pager to share
A branded ROI summary you can send to a business partner or your accountant.

Dashboards your way
Reorder, hide and customise the tiles so the numbers you care about lead.

Walk-ins stay yours
A booking counts only if it flowed through a dogmode surface. Walk-ins and your own phone bookings are never claimed.

The honesty rules.
A booking counts only if it flowed through a dogmode surface. Walk-ins and your own phone bookings are never claimed. Estimates are labelled as estimates. No data yet shows as a dash, never a fake zero. A won-back booking counts only within 72 hours of the nudge that drove it.

Honest by construction.

Estimates are labelled
Estimates are labelled as estimates.

No fake zeros
No data yet shows as a dash, never a fake zero.

Won back within 72 hours
A won-back booking counts only within 72 hours of the nudge that drove it.
A diary, and not much else.
Two busy branches running bookings in Bookly on WordPress. No cards, no follow-ups, no numbers. Our founding pilot shop's owner holds an equity stake in dogmode.

Cards first.
End-of-day report cards owners loved, in the shop's own brand. The engagement numbers on this page come from those real cards.

Booked on their own website.
dogmode Checkout went onto the website they already had. Bookings started arriving paid.

Paid up front, every channel.
Packages, tips and in-store payment links followed, with every dollar in one money view.

Follow-ups switched on.
Checkout recovery, warm-lead and due-back nudges now run inside the guardrails, and the Impact report keeps the count honest.

A one-pager to share.
A branded ROI summary you can send to a business partner or your accountant.

Dashboards your way.
Reorder, hide and customise the tiles so the numbers you care about lead.

Powering real bookings every day.
40,634
appointments booked
3,166
report cards sent
20,394
dogs on dogmode
Growth you can prove.
Plenty of software claims credit for your own hard work. dogmode counts a booking only when it came through a dogmode door: a card, your website checkout, a link, the counter. Your walk-ins stay yours.

Frequently asked questions
How does dogmode decide what it brought me?
A booking counts only if it flowed through a dogmode surface. Walk-ins and your own phone bookings are never claimed.
Are my walk-ins counted?
Never. A booking counts only if it flowed through a dogmode surface. Walk-ins and your own phone bookings are never claimed.
What is a channel?
Card, website, link and counter, each counted on its own, per branch.
What does the ROI line show?
What dogmode drove this period, next to what it costs you. The maths a shop owner actually wants to see.
What shows before there is any data?
No data yet shows as a dash, never a fake zero.
What is an estimate?
Estimates are labelled as estimates. A figure we cannot measure directly says so on its tile, so you always know which numbers are counted and which are worked out.
How is a won-back booking counted?
A won-back booking counts only within 72 hours of the nudge that drove it.
Can I share the numbers with someone?
A branded ROI summary you can send to a business partner or your accountant.
Can I see it per branch?
Card, website, link and counter, each counted on its own, per branch.
Can I rearrange the dashboards?
Reorder, hide and customise the tiles so the numbers you care about lead.
Is the booking funnel real people?
See where customers drop off between opening and paying, with bots and staff excluded from the numbers.
Can I see who is booking right now?
See how many people are booking right now, as it happens.
Is Impact included in the plan?
Yes, on every plan, with nothing to switch on: it counts from the first booking that comes through a dogmode door.
Discover more features.
5 card types, one builder
Purpose-built cards for grooming, daycare, boarding, walk & training, each with the right fields, photos and tone, all from the same simple builder.
Photos & video
Add multiple photos and videos per card: before-and-after for grooming, the day's moments for daycare, the route for a walk.
A sweet note, written for you
A friendly end-of-day note in seconds, with an AI assist or a one-tap local suggestion, never a blank page.
Autosave & drafts
Cards save themselves as you go and wait in a catch-up deck, so a busy day never loses a thing.
Reactions
Owners tap ❤️😍🥰 right on the card and the photos: a little hit of joy that lands straight in your inbox.
Two-way chat
A WhatsApp-style thread on every card. Owners message back with no login; you reply from the inbox, with read receipts.
Send photos & video back
Reply with a snap of their dog any time, not just on the card, to delight owners between visits.
Push notifications
Get a phone push the moment a card is opened, loved, messaged, rebooked, reshared or reviewed: every good signal, individually toggleable.
One-tap rebook
Every card ends with a rebook button. Set the ideal interval per dog and the card nudges the next booking right on time.
Repeat bookings
Your regulars, locked in: weekly daycare days, or a groom every few weeks with the usual groomer, booked ahead in your diary. You switch it on per service, the owner agrees up front, and a series ends in one tap.
Passes & packages
Lead the rebook with a daycare pass or walk package and turn one great visit into a multi-visit purchase.
Dogs due back
A worklist of every dog at or past their recommended interval (Overdue, Due this week, Due soon) with one-tap card, call or text.
Calendar reminders
Owners can drop the next visit straight into their own calendar from the card.
Apple Pay & Google Pay
Owners pay in a single tap from the card or your booking page. No typing card numbers, no clunky forms. A faster checkout means more bookings actually get finished.
Prepaid packages & passes
Sell a block of grooms or daycare days up front. Owners see and use their remaining visits with no login and no password: just their phone number and a quick one-time code.
Book a few things at once
A simple cart lets an owner add grooming, daycare or a specialist visit, and book several dates in one go, right when they're keen.
Fewer no-shows, less admin
Paying up front gently cuts no-shows, and every checkout quietly saves the dog and owner into your profiles. Powered by Stripe.
Direct Google review deep-link
A well-timed prompt opens Google's write-a-review box for the right branch, not just your listing, so reviews actually get written.
Live Google rating
Your real Google score and review count show on the card, resolved automatically per branch.
Reshare loop
Cards are made to be shared. Owners post them to friends and socials, and a new owner discovers you. For free.
Link unfurls beautifully
Shared anywhere, the card's link shows the dog's photo and a branded preview, so it earns the click.
Customisable dashboard
Pick the metrics that matter, over any time range, each with a vs-previous-period trend. Tap any tile to drill into the dogs behind it.
Explore & export
Pivot all activity by dog, owner, service, staff, channel or week, then export to CSV for your own analysis.
One source of truth
Every screen counts activity the same way, so the dashboard, reports and value report always agree.
Per-owner & per-dog drill
Tap from a metric to a dog to their owner (contact, every dog, every card) in two taps.
Dogs & owners
Every dog with their breed, photo, owner contact and full card history: searchable, filterable, always to hand.
Loyalty & visit history
Visits counted automatically, with a head-start for dogs who were regulars before dogmode.
Your list stays yours
Your clients, your data. Export your list any time. No lock-in.
Saved-dog quick start
Start a card from a saved dog and it prefills the name, breed, photo and owner contact.
Logo, colours & themes
Your logo and brand colours on every card, with multiple named themes and a live preview as you build.
Your staff, credited
Add your team with photos; each card shows who groomed, walked or looked after the dog.
Editable message copy
Tailor the SMS and email wording to your voice, with a live branded-email preview.
Quietly powered by dogmode
Owners see your business front and centre, with just a small “powered by dogmode” at the foot.
Text, email or link
Send the card by SMS or email, or copy a link to share anywhere. Email and link sharing are always free and unlimited.
No download for owners
Owners just tap the link. It opens a gorgeous branded page in their browser. No app, no account, no friction.
Branded, photo-led emails
Emails lead with the dog's best photo in your colours, so they get opened.
Usage you can see
A clear monthly view of texts, emails and links sent, with only texts ever carrying a cost.
Inbox & team channel
Every owner conversation in one inbox, plus a private team channel for staff to coordinate and turn a photo into a card.
Multi-branch ready
Run one location or many. Per-branch links, numbers and reviews, all from one account. Solo operators never see branch clutter.
Incident reports
A serious-tone card for when something goes wrong: severity, what happened, the action taken, and an owner acknowledgement.
Trash & retention
Deleted cards go to Trash with restore, on a retention window you control. Nothing's ever lost by accident.
Built for every kind of dog business.
Ready when you are.
Set up in about a minute. Free for 7 days, no card.
dogmode on every phone.
Run your shop from your pocket, and give every customer their dog's own app.
The Dogdoor, for dog owners
Their dog's cards, photos, bookings and chat. No app store: it opens from a text.

dogmode, for your shop
Add it to your home screen on iPhone and Android and it runs like an app.












